Spider-Man 3 Villian

No, the villian hasn't been named, but the actor has:
Sideways, Thomas Hayden Church!
Surprising and a little odd, but if you think about it, Church has quite a unique face and voice that could really chew some villan scenery a la Dafoe.
So who's the villan gonna be?
Sandman?
Kraven?
We know that Raimi hates the Venom character.
My guess is that they can't ignore Harry's discovery at the end of the last movie. Maybe Harry tries to develop the Goblin technology through OsCorp and Church becomes the Hobgoblin.
Unfortunately this feels a little like, "Let's make ANOTHER Death Star!"
Thoughts?